http://www.edwindearborn.com/best-internet-marketing-orange-county-ca/ When you need more clientele, you need more than a person that can build a website. You want an experienced business professional who knows how to render results, namely: new clientele and higher profits.  My name is Edwin Dearborn, and I am veteran internet marketing strategist who The Orange County Register reported as a "Marketing Expert". For over 20 years, I have delivered workshops to over 10,000 professionals on the topics of business, marketing, communication and personal development. Internet marketing is not about building "pretty websites", but generating tons of new clients and higher profitability. You definitely need an Orange County CA expert to ensure that your sites rank as high as possible in search engines like Google, Bing and Yahoo! Because the fact remains that top three spots on any Google search receive almost 60% of the traffic? My Orange County based internet marketing team is committed to getting your page to the top of the search engines using the latest SEO tactics and tools. We can get you high page ranking and diverse authority and ethical backlinks that will help boost your search engine rankings. Internet marketing is how to proactively improve the visibility of your web site within a search engine's local search results. Your website comes up organically, based upon targeted keywords relevant to your business's product or service. This can be done in an ethical, business wise manner by publishing effective content that is then shared across social media and email. We build your success with our team of search engine optimization professionals who perform extensive research of your competition to gather crucial market research information Once this valuable data is curated, the next step is conducting any on-site and off-site optimization changes that result in your site ranking higher. On-site SEO refers to making changes to your website such as adding relevant content and keywords within the text. Off-site SEO tactics include building a natural collection of links that connect to your site known as backlinks. This is a major part of what we do for our clients, and has been a large part of our business since its inception. Here are some of the benefits we offer to you: - Help Orange County CA businesses expand their sales by showing them low cost solutions to have a flood of prospects & leads for their product or service. - We specialize in making sure that our clients are able to be found on the internet and help them with processes that make sure they never have a lack of leads. - We produce video ads to help make sure that our clients capitalize on the video revolution, ensuring that they are in a position to dominate local search. - We create Key Opinion Leaders (KOLs) by making our client the experts in their field, and build a Public Relations machine for them that makes sure they are found prominently on the web. - Internet marketing expert, per The Orange County Register, making businesses appear on Google in rapid time by showing them how to capture leads. Facebook, YouTube, LinkedIn and Twitter are critical components to give search engines the "social signals" that your content and website are active. Our social media marketing team will integrate effective social media solutions as part of your SEO strategy. It is these social media tactics that greatly assist higher levels of customer engagement, higher search engine rankings and thus furthering word-of-mouth marketing. Video produced by Blake Carver. Contact 949-436-8803 or email info@blakecarvercreative.com. Visit http://www.blakecarvercreative.com for more information. ... https://www.youtube.com/watch?v=DmGYkg9AtFs

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https://virtualcmo.expert/ Leadership Roles: Management vs Strategy Management Handles day-to-day operations Stewardship of individual functions and training Improves operational efficiency Reinforces existing plans and policies Recommends new processes and procedures or improves upon existing ones Servicing clients and generating new ones Strategy Providing leadership and discipline Defining and Communicating the brand’s unique position Clear communication to the team and staff on the brand’s direction and relevancy New markets and technologies to adopt and avoid Competition analysis and developing new approaches, products or marketing Seeks new ways to reinforce and broaden the brand’s position Strategy When you hear the term "strategy," you might think of a plan addressing a question like this: How can the business achieve a certain level of profits this year? A strategy is not a plan, nor is it a way of aligning resources toward specific goals. A major difference between a strategy and a plan is that a business needs just one strategy, a single, targeted combination of business operations that will produce a profit. The strategy may not always be effective during ebbs and flows in the business cycle, but it defines a business. Strategic Management A business can have a strategic plan with clear goals to guide business operations over a period of one to 10 years. The company leadership can align budget dollars toward a body of strategic goals. Strategic management is how leaders implement the business' strategy and the current strategic plan. Leaders must monitor employees, teams and other organizational units for achievement of specific targets along the way. They must direct employee activities and expenditures according to the plan. Creating a Clear Strategy Employees also benefit from the strategic mind-set of a small-business owner. A business strategy should clearly explain to employees what roles they play in reaching company goals. Some strategic plans are short term, outlining how your company will achieve an end goal in a few months' time. Other plans, such as your strategic plan, explain how your company will realize long-term goals over five or 10 years. Being Proactive If you're planning ahead and addressing present business conditions simultaneously, you can choose appropriate actions when the economy shows early signs of trouble. Plan for how your business will succeed in tougher times. If consumer demand is decreasing or supply costs are rising, you can begin cutting costs in your overhead budget, ensuring that your overhead will not cripple you when the market declines. Without a deliberate strategy, your business decisions will be reactive instead of proactive. ... https://www.youtube.com/watch?v=JU6oWZ4UsfU

Contact Edwin at http://www.edwindearborn.com/contact/ What makes the difference between sporadic success and sustainable, continuous success in marketing and business? Answer: Kaizen. First, though, here are a few special points about the origin and evolution of Kaizen: 1. Kaizen is a Japanese term using “change” (kai) and “good” (zen) to describe a process of continued improvement; always changing for the better. 2. Kaizen seeks total improvement in all areas of a company – every employee, every process, every day is a Kaizen opportunity. 3. Kaizen stands in contrast to the popular mindset that you should never discourage someone or focus on mistakes. Kaizen deliberately seeks out trouble spots – but not so discipline can be dealt out, but so improvement can be made. Kaizen is a Japanese term for improvement. It specifically refers to continuous, incremental improvement through the reduction of waste and small improvements to efficiency. Kaizen is, in some ways, the opposite of innovation: improvement and focus on what you have rather than trying to create something new. Slow and steady. Improve and augment. The approach reminds me a great deal of the Japanese quality approach called Kaizen (“good change” in Japanese) in which quality and success is seen as an incremental, daily, process. That same approach was the one that basically lifted the Japanese economy out of the destruction of World War II and into a leadership role in the world economy. ... https://www.youtube.com/watch?v=JC5R7VznN40