Author: Marty Weintraub File Type: epub Expert Facebook advertising techniques you wont find anywhere else! Facebook has exploded to a community of more than half a billion people around the world, making it a deliciously fertile playground for marketers on the cutting edge. Whether you want to leverage Facebook Ads to generate Likes, promote events, sell products, market applications, deploy next-gen PR, ,this unique guide is the ultimate resource on Facebooks wildly successful pay-per-click advertising platform. Featuring clever workarounds, unprecedented tricks, and little-known tips for triumphant Facebook advertising, its a must-have on the online marketers bookshelf. Facebook advertising expert Marty Weintraub shares undocumented how-to advice on everything from targeting methods, advanced advertising techniques, writing compelling ads, launching a campaign, monitoring and optimizing campaigns, and tons more. Killer Facebook Ads serves up immediately actionable tips & tactics that span the gambit. Learn what Facebook ads are good for, how to set goals, and communicate clear objectives to your boss and stakeholders. ul lMaster highly focused demographic targeting on Facebooks social graph. Zero in on relevant customers now.l lGet extraordinary advice for using each available ad elementheadline, body text, images, logos, etc.for maximum effectl lHow to launch a Facebook advertising campaign and crucial monitoring and optimizing techniquesl lEssential metrics and reporting considerationsl lCaptivating case studies drawn from the authors extensive Facebook advertising experience, highlighting lessons from challenges and successesl lTasty bonus a robust targeting appendix jam-packed with amazing targeting combosl ul Packed with hands-on tutorials and expert-level techniques and tactics for executing an effective advertising campaign, this one-of-a-kind book is sure to help you develop, implement, measure, and maintain successful Facebook ad campaigns. **
Author: John M. Murrin
File Type: pdf
For five decades John M. Murrin has been the consummate historians historian. This volume brings together his seminal essays on the American Revolution, the United States Constitution, and the early American Republic. Collectively, they rethink fundamental questions regarding American identity, the decision to declare independence in 1776, and the impact the American Revolution had on the nation it produced. By digging deeply into questions that have shaped the field for several generations, Rethinking America argues that high politics and the study of constitutional and ideological questions--broadly the history of elites--must be considered in close conjunction with issues of economic inequality, class conflict, and racial division. Bringing together different schools of history and a variety of perspectives on both Britain and the North American colonies, it explains why what began as a constitutional argument, that virtually all expected would remain contained within the British Empire, exploded into a truly subversive and radical revolution that destroyed monarchy and aristocracy and replaced them with a rapidly transforming and chaotic republic. This volume examines the period of the early American Republic and discusses why the Founders assumptions about what their Revolution would produce were profoundly different than the society that emerged from the American Revolution. In many ways, Rethinking America suggests that the outcome of the American Revolution put the new United States on a path to a violent and bloody civil war. With an introduction by Andrew Shankman, this long-awaited work by one of the most important scholars of the Revolutionary era offers a coherent interpretation of the complex period that saw the breakdown of colonial British North America and the founding of the United States. **
Author: James Elkins
File Type: pdf
Can contemporary art say anything about spirituality? John Updike calls modern art a religion assembled from the fragments of our daily life, but does that mean that contemporary art is spiritual? What might it mean to say that the art you make expresses your spiritual belief?On the Strange Place of Religion in Contemporary Art explores the curious disconnection between spirituality and current art. This book will enable you to walk into a museum and talk about the spirituality that is or is not visible in the art you see.ReviewFor those searching for a way to broach the intriguing and complicated topic of religion in relation to cintemporary art, this book provides much to talk about... --The Journal of ReligionAbout the AuthorJames Elkins is Professor of Art History, Theory and Criticism at the School of the Art Institute of Chicago, and Chair of Art History at University College, Cork, Ireland. Among his books are Pictures and Tears, Visual Studies a Skeptical Introduction, What Painting Is, Stories of Art, and How to Use Your Eyes, all published by Routledge.
Author: Adam Buben
File Type: pdf
Sren Kierkegaard (1813-1855) remains one of the most enigmatic, captivating, and elusive thinkers in the history of European thought. ul l The Kierkegaardian Mind provides a comprehensive survey of his work, not only placing it in its historical context but also exploring its contemporary significance. Comprising thirty-eight chapters by a team of international contributors, this handbook is divided into eight parts covering the following themes l l Methodology l l Ethics l l Aesthetics l l Philosophy of Religion and Theology l l Philosophy of Mind l l Anthropology l l Epistemology l l Politics. l ul Essential reading for students and researchers in philosophy, Kierkegaards work is central to the study of political philosophy, literature, existentialist thought, and theology.About the Author Adam Buben is a Universitair Docent 1 in Philosophy at Leiden University in the Netherlands. Eleanor Helms is an Associate Professor of Philosophy at California Polytechnic State University at San Luis Obispo, USA. Patrick Stokes is Associate Professor of Philosophy at Deakin University, Melbourne, Australia.
Author: Patti M. Valkenburg
File Type: pdf
An illuminating study of the complex relationship between children and media in the digital age Now, as never before, young people are surrounded by mediathanks to the sophistication and portability of the technology that puts it literally in the palms of their hands. Drawing on data and empirical research that cross many fields and continents, authors Valkenburg and Piotrowski examine the role of media in the lives of children from birth through adolescence, addressing the complex issues of how media affect the young and what adults can do to encourage responsible use in an age of selfies, Twitter, Facebook, and Instagram. This important study looks at both the sunny and the dark side of media use by todays youth, including why and how their preferences change throughout childhood, whether digital gaming is harmful or helpful, the effects of placing tablets and smartphones in the hands of toddlers, the susceptibility of young people to online advertising, the legitimacy of parental concerns about media multitasking, and more. **
Author: Marius Victorinus
File Type: pdf
This is the first English translation of Marius Victorinus commentary on Galatians. Analytical notes, full bibliography, and a lengthy introduction make this book a valuable resource for the study of the first Latin commentator on Paul. No such comparable work exists in English and this volume engages fully with German, French, and Italian scholarship on Victorinus commentaries. A number of themes receive special treatment in a lengthy introduction the relation of Victorinus exegetical efforts to the trinitarian debates the iconography of the apostle Paul in mid-fourth-century Rome Victorinus exegetical methodology his intentions as a commentator and the question of his influence on later Latin commentators (Ambrosiaster and Augustine). **
Author: Mark Bevir
File Type: pdf
Democratic Governance examines the changing nature of the modern state and reveals the dangers these changes pose to democracy. Mark Bevir shows how new ideas about governance have gradually displaced old-style notions of government in Britain and around the world. Policymakers cling to outdated concepts of representative government while at the same time placing ever more faith in expertise, markets, and networks. Democracy exhibits blurred lines of accountability and declining legitimacy.Bevir explores how new theories of governance undermined traditional government in the twentieth century. Politicians responded by erecting great bureaucracies, increasingly relying on policy expertise and abstract notions of citizenship and, more recently, on networks of quasi-governmental and private organizations to deliver services using market-oriented techniques. Today, the state is an unwieldy edifice of nineteenth-century government buttressed by a sprawling substructure devoted to the very different idea of governance--and democracy has suffered.In Democratic Governance, Bevir takes a comprehensive look at governance and the history and thinking behind it. He provides in-depth case studies of constitutional reform, judicial reform, joined-up government, and police reform. He argues that the best hope for democratic renewal lies in more interpretive styles of expertise, dialogic forms of policymaking, and more diverse avenues for public participation.**
Author: Harun Maruf
File Type: epub
One of the most powerful Islamic militant groups in Africa, Al-Shabaab exerts Taliban-like rule over millions in Somalia and poses a growing threat to stability in the Horn of Africa. Somalis risk retaliation or death if they oppose or fail to comply with Al-Shabaab-imposed restrictions on aspects of everyday life such as clothing, media, sports, interpersonal relations, and prayer. Inside Al-Shabaab The Secret History of Al-Qaedas Most Powerful Ally recounts the rise, fall, and resurgence of this overlooked terrorist organization and provides an intimate understanding of its connections with Al-Qaeda. Drawing from interviews with former Al-Shabaab militants, including high-ranking officials, military commanders, police, and foot soldiers, authors Harun Maruf and Dan Joseph reveal the motivations of those who commit their lives to the group and its violent jihadist agenda. A wealth of sources including US diplomatic cables released by Wikileaks, letters taken from the Pakistani hideout of Osama bin Laden, case files from the prosecution of American Al-Shabaab members, emails from Hillary Clintons tenure as secretary of state, and Al-Shabaabs own statements and recruiting videos inform Maruf and Josephs investigation of the United States campaign against Al-Shabaab and how the 2006 US-backed Ethiopian invasion of Somalia gave the group the popular support it needed to radicalize ordinary citizens and become a powerful movement.